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The Big Question by UBC
The Big Question is a case study competition where you’ll get an opportunity to experience UBC-style thinking to solve a real-world challenge with the best and brightest of your peers.
An innovative learning experience
Here’s the scenario: Imagine it’s 2050, and all vehicles are now autonomous and electric. You’ve been given a real-world challenge to solve that will require you to apply skills and knowledge that you’ve learned from UBC professors in advance of competition day. Working with UBC professors from Engineering and Commerce, you’ll:
- Work with your peers in interdisciplinary teams.
- Collaborate with innovative UBC professors.
- Gain experience that will support your education and career.
- Learn how to use different ways of thinking.
- Challenge yourself to think bigger.
- Come up with world-changing ideas.
- Better position yourself for future career opportunities.
Competition details
Check this space regularly as we’ll be adding details as they are confirmed.
- Date: Saturday, May 16, 2026
- Time: TBC
- Location: New Delhi
Bachelor of Commerce
Business brings strategy, feasibility, and the ability to turn ideas into action
Text to come from Sauder.
Bachelor of Applied Science
Engineering brings innovative, systematic, technical solutions
Text to come from Applied Science.
Selecting the winning team
A panel of esteemed judges – made up of UBC professors and alumni – will select one winning team at the end of the competition. Prizes will be awarded to each member of the winning team.
Connect with us
As this is the inaugural year of The Big Question, we are inviting a select number of schools to participate. To find out how to participate or to learn about future competitions, contact us.