Simin’s Story

Canadian alumna takes her UBC degree far

Simin’s Story
CategoryAlumni
NameSimin Radmanesh
FromCalgary, Alberta
ProgramBachelor of Commerce, Sauder School of Business

 

When she was going to high school in Calgary, Simin Radmanesh probably didn’t imagine she’d one day be a deputy editor with The Economist, reporting to the CEO. But that’s been just one step in her journey from UBC’s Sauder School of Business.

While working toward her Bachelor of Commerce with a major in Finance and a minor in English literature, Simin took it upon herself to take full advantage of the many international opportunities that UBC offers. That included an academic exchange program with the Copenhagen Business School in Denmark, teaching English in India, and three months of French-language immersion in Paris.

After graduating, she worked for a couple of years in a marketing position with Wells Fargo Bank, at their corporate headquarters in San Francisco. Her experience there is a part of reason why she was selected from a pool of 1,300 internship applicants to relocate to London and report directly to the CEO and CFO of The Economist Group.

“While there I worked on the business side on a number of projects, including new product development, brand development, and a marketing campaign, while also receiving invaluable mentoring from the top minds in the UK publishing industry,” she says.

Following her internship, Simin continued on as a deputy editor before deciding to make the leap into advertising at Ogilvy & Mather in London. “My role today is fascinating,” she explains. “I get to uncover new insights, and combine my deep interest in cultural and social trends, psychology, anthropology, data analysis, research and storytelling to help create brands, and ad campaigns for those brands.”

In retrospect, Simin attributes a lot of her recent experiences and successes to the foundation she was able to build at UBC. “Elements that stood out to me are the flexibility of the programs, the international emphasis, and the academic rigour, coupled with the incredibly smart and ambitious student body that constantly sets the bar higher and pushes you to give more and go beyond,” she says. “I feel miles ahead in capabilities and confidence. And for that I owe UBC. It is truly a phenomenal academic institution.”

 

Latest Stories

Previous
Sanaa Shaikh student story

Transitioning to university

How Sanaa found her community through UBC Okanagan’s orientations
student

Transitioning to university

"It was a very fun, welcoming, and supportive environment. At no point did I feel like lonely or lost, despite just having moved to a different continent." - Sanaa Shaikh, BA in Politics, Philosophy, and Economics
Veronica Grant UBC Story

Hitting the ground running

How UBC's orientations helped Veronica prepare for her first day and beyond
student

Hitting the ground running

"Nothing was more helpful than actually being on campus and interacting with UBC’s community, soaking up first-hand what my future studying here was going to look like." - Veronica Grant, BA in Political Science and Psychology
Sarah Jane SJ Steele UBC Story

Life after UBC: a career helping others

How Sarah-Jane fulfilled her dream of becoming a midwife
alumni

Life after UBC: a career helping others

"UBC Midwifery is distinct in offering only a select number of seats. We knew each other’s children's names, and we attended each other’s births." - SJ Steele, Bachelor of Midwifery

Giving back to her community

How Kaila volunteers her time to increase diversity and inclusion in Engineering
student

Giving back to her community

"Hearing [female students] say they want to be an engineer one day because of those events and initiatives is extremely encouraging" - Kaila Spencer, BASc in Civil Engineering

Life after UBC: working at Canada's biggest bank

How Nene uses his UBC degree to help advance AI in finance
alumni

Life after UBC: working at Canada's biggest bank

"UBC is a world-class institution where you can define not only your long-term career, but who you are and the impact you intend on having locally and globally." - Nene Azu, Bsc in Economics

Helping build community

How Jimmy's experiences on both campuses allows him to give back to others
student

Helping build community

"UBC values the diverse and multicultural backgrounds of each student. Because of this, I never felt left out." - Jimmy Chokmeesuk, BA in Psychology

Trading Texas for Vancouver

How Anna found her community in a new country
student

Trading Texas for Vancouver

"I knew UBC was for me when I stepped on to campus for the first time for a campus tour, and had that "aha" moment." - Anna Stone, BSc in Global Resource Systems

Making an impact on the planet

How Ainsley decided to study what she loved
student

Making an impact on the planet

"I knew that nature and forests were always something I was interested in, but I had no idea they were something I could study at university!" - Ainsley Hannah, BSc in Natural Resources Conservation
next